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[Southern Metropolis Daily] Evergrande Group Released the 2011 Sales Performance, with 95.8% Sales Volume Attributable to the Second- and Third-tier Cities, with the 2012 Sales Target of 80 Billion Yu

 Date:2012.01.18   Publisher:Southern Metropolis Daily

On January 16, Evergrande Group reveal at the “News Conference on 2011 Business Review and 2012 Sales Target Prospect” held in Hong Kong that, Evergrande achieved the 2011 full-year sales volume of 80.39 billion yuan, ranking first among the SEHK Mainland real estate enterprises. At the same time, Evergrande announced the 2012 full-year total contracted sales target of 80 billion yuan, 14.2% higher than the 2011 target.

Evergrande completed 114.8% of the sales target in 2011

In 2011, Evergrande achieved the full-year sales volume of 80.39 billion yuan, completing 114.8% of the full-year contracted sales target of 70 billion, with an increase of 59.4% compared to that of 2010; it achieved the full-year contracted sales area of 12.199 million square meters, with an increase of 54.7% compared to that of 2010. Evergrande has become a developer with the widest layout and the fastest growth in China.

The transaction volumes in the second- and third-tier cities were 48.78 billion yuan and 28.24 billion yuan respectively

Why could Evergrande overfulfil the full-year targets continuously in the face of strict market macro-control? According to Hui Ka Yan, Chairman of the Board of Directors of Evergrande, Evergrande has been always adhering to the mode of national layout, rapid development and rapid sales, which adapts to the current market under policy macro-control. According to statistics, the full-year sales volume of the projects on sale in the second-tier cities was 48.78 billion yuan, and the full-year sales volume of the projects on sale in the third-tier cities was 28.24 billion yuan, both accounting for 95.8% of the total sales volume.

The 2012 sales target is 14.2% higher

Evergrande announced the 2012 full-year total contracted sales target of 80 billion yuan, 14.2% higher than the 2011 target. The Group will step into a stable growth period.