With the Brand Value up to 21 Billion Yuan, Evergrande Ranked First Among the TOP 10 Chinese Real Estate Enterprises Again
Date:2011.09.14 Publisher:
As a leading real estate enterprise in China, Evergrande Group has won two authority brand honors recently. On September 8, the Research Report on the Brand Value Assessment of Chinese Real Estate Enterprises in 2011 was released, offering the brand value assessment amount of Evergrande up to 21.018 billion yuan; on September 9, the Report on the TOP 10 Brand Values of Chinese Real Estate Enterprises in 2011 was released, with Evergrande ranking first among the TOP 10 Chinese real estate enterprises again.
Many expert judges participating in the research hold the opinion that, from the 4.154 billion yuan in 2009 when it ranked the top three among the Chinese real estate enterprises in terms of brand value for the first time, to the 8.016 billion yuan in 2010 when it ranked first by virtue of the nearly doubled brand value, and to the 21.0 billion yuan in 2011 when it ranked first among the TOP 10 Chinese real estate enterprises by virtue of the significantly increased brand value, Evergrande could rapidly complete such triple jump of brand value, indicating that Evergrande's brand strength enjoys popular support and is widely recognized by all walks of life.
As one of the leading real estate enterprises with the largest scale throughout the country, Evergrande makes its excellent brand image enjoy reputation at home and abroad by virtue of the creation of high-quality products, the exhibition of excellent performance, the promotion of development mode, as well as the brand breakthrough in diverse fields such as honest taxpaying, sports, charity and public welfare, which also directly drives the rapid growth of the Company's performance.