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[JRJ] Evergrande’s Five “Secret Weapons” Promote Performance Growth Against Market Downturn with Key Net Profits of 10.2 Billion Yuan in First Half of the Year

 Date:2015.09.01   Publisher:JRJ.com (Channel Homepage)

Just two years after passing the threshold of 100 billion yuan, Evergrande Real Estate (HK.3333) has surprised people again with its latest performance data.

The interim report released on August 31 shows that as at June 30, Evergrande had a sales amount of 87.11 billion yuan, operating revenue of 77.74 billion yuan, net profits of 13.29 billion yuan, and profits from key business of 10.16 billion yuan. Almost all of these key data reached the full-year level in 2013.

When the market generally believes that the golden era is gone, Evergrande has surprised the industry with its remarkable performance. Hui Ka Yan, who was once questioned for his radicalness, has received great applause for these performance results by virtue of his “stable and quick” style. Under his leadership, Evergrande has gradually showed five competitive “secret weapons”, which have become the center of attention of the industry.

Evergrande has made a brave move by allowing refund without reasons. At the Results Release Conference on that day, Hui Ka Yan said that when the market was bad and the performance of many companies was deteriorating, there had been significant year-on-year growth in various data of Evergrande.“This shows the five advantages of Evergrande, i.e. high product quality, strong cost control capability, orientation of the product line towards rigid demand, fast development capability, and delivery of all houses with fine decoration. This is also why Evergrande is able to allow refund without reasons.”